WEEK 1 - Ideation

The Task

To come up with an app idea to a given theme - namely:

”As long as we have each other - we will never run out of problems”


Approach:


I interpreted the task positively as being to create an app to be used by friends or colleagues to epxress their problems, and solicit ideas for solutions.


Thoughts:


Several aspects to this task. To see how we might creatively approach the problem. How we might express our ideas to the group. Our approach to development of a project, problem highlighting and solving.

I opted to create a short explainer video using Spark which is part of Adobe Creative suite which I am already familiar with. Although this was an exercise, I do actually believe the app is actually a good idea.

I ran the concept past the kind of people I could imagine using it, in the media, in business, and their response was that it might be a good ‘closed community’ secure way or communicating while cutting the clutter and distraction. that other apps suffer from - WhatsApp, WeChat, Facebook etc.

It’s a simple single use focussed app concept.


Result:

Direct link:

https://spark.adobe.com/video/QrkZmcXQhUQmc

Embed code for reference

<iframe src="https://spark.adobe.com/video/QrkZmcXQhUQmc/embed" width="960" height="540" frameborder="0" allowfullscreen></iframe>